Andrea Laurie, Life Coach Website Copy 

Below is a website rewrite for a life coach. You'll see that one part of the site is for her entrepreneur clients who are focused on growing and scaling their business from 6-7 figures plus while building out their team, introducing automation and creating more balance in their life. 

 The other side is focused on small and mid sized corporates where she works with them to improve their culture and with individual employees to improve their mindset, mainly through workshops. 

Entrepreneur Page

Awaken Your Elite Self & Ignite Your Passion

Take Your Business To 7 Figures & Beyond With Ease
You feel like you are constantly swimming against the current in business and in life. 

That’s where I come in. Consider me your Chief Transformation Advisor.

Hi, I’m Andrea. For the longest time, I was so invested in my business.

It felt like it WAS me rather than a service I was providing.

My whole identity and self worth moved up and down based on the successes and failures that were happening in real time.

It was exhausting.  

It took so long to put anything out into the world.

Because I wanted and needed it to be 100% amazing.

Perfectionism, analysis paralysis and fear were my daily adversaries.

I was pushing so hard and thinking about my business so much. I had very little energy and time left for anything else.

My relationships deteriorated, my health suffered.

Something had to change and FAST.

Sound familiar?

I needed to take away the personal pressure I was feeling.

But HOW?

The key, I found, was the unconscious mind.

The place where the voice in your head gets all of its information.   

It’s really about harnessing the power of your own mind and spirit to chart the direction of your life.

Monitoring internal dialogue. Taking care of your health, fitness & relationships.

Understanding that you are firmly in control of your destiny.

You’ll be able to grow and scale your business from 6 to 7 figures plus while building out your dream team of employees.  

You’ll achieve this with the right mindset and automation which will allow you to earn more while working less.

You’ll find that if you stop pushing the river so hard, you can allow it to flow naturally. 

I was able to awaken my ‘Elite Self’ and now it’s time I help you do the same.

[Find out more] - link to Work with Me page

e·lite or é·lite (ĭ-lēt′, ā-lēt′)
noun
The best or most skilled members of a group
Synonyms: exclusive, top, gilt-edged, greatest, cream of the crop, top-notch, upper class, world class

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About Me Tab 

The Chief Transformation Advisor That Elevates Entrepreneurs To Elite Status

Hi, I’m Andrea Laurie.

I’ve always believed that if you are going to spend your time working, you should do something that you love.

We all have some kind of service to provide, why not tune into your true passion & gift?

Why not show up as your absolute best to capture those moments?

It seems really straightforward.

But what I’ve found is that most people don’t think they are in control of their life.

They take the secure route because they believe that’s the only way they can do well.

You should realize that the only limits to your potential are your own thinking.

Right now you probably say things to yourself that you wouldn’t say to anyone else.

You are your biggest obstacle.

Helping entrepreneurs find the right path to their fullest potential is my passion.

I was fascinated with personal development from a young age.

It led me to degrees in Psychology, Education & Kinesiology (the study of wellness of the mind & body). I became an expert in the unconscious mind with a certification in Neuro-linguistic programming (NLP). I’ve also got a Masters in Counselling Psychology.

I’m known for helping people become their own best friend and cheerleader vs. their own worst enemy.

Past clients have enjoyed lives of greater fulfillment and purpose. Which has allowed them to advance in their careers, create better results and actually enjoy their lives.

My clients have gone on and done things like:

- Increase sales from $100,000 to $5,000,000
- Grow from 4 to 75 employees
- Prioritize health and family while doubling business revenues
- Become powerful leaders and confident public speakers

I can get the best out of you, the only question is: are you ready?

[Book a Free Discovery Call Today]
[Video Testimonial}

Here’s a little bit more about me
- I’m not only a certified yoga instructor, I’m also a certified paddleboard instructor. If that weren’t enough, I’m a certified instructor in teaching yoga while on a paddleboard (yes that is a real thing!). I was on my honeymoon in Jamaica when I first discovered it.
- At one time I was a professional model with an appearance in a music video and a tourism campaign among the highlights.
- I was also a phys ed teacher at one point before pursuing counselling, personal development and starting my own business. Physical activity and leadership were a big part of my life growing up so it was fun to give back in this way.
- My favorite place to travel to is Paris. I first visited the City of Lights with my mom at 22 and fell in love with the culture, art, food, fashion and energy.

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Work with Me Tab 

Beyond Business Coaching: The Code of the Elite

Most business coaches and therapists are focused on resolving past experiences to achieve a better future.

I'm not just a business coach or therapist, I'm your Chief Transformation Advisor. It all starts with changing the internal dialogue that is going on in your head. Then I can help you with the external priorities that will help you leverage your time and create more balance.

What I have found is that among the leaders in every industry, they have a set of core beliefs that drive their success.

These components include:
- You have a strong sense of self worth/identity - in every situation you never feel lacking, even if it's something you are trying for the first time. You have the confidence and belief that you can achieve anything regardless of what anyone else says.
- You view others with an equally strong sense of worth - this allows for you to delegate and give up control easily because you don’t have any worries about whether the job will get done or at the quality required.
- You have boundaries - no parts of your life, work, relationships or wellbeing dominate your time. You have a healthy balance that you can control and adjust with ease.
- You are clear on your direction - key goals are laid out in front of you and there’s a detailed roadmap to achieving them.

You have the power in your own life to dictate where you are going.

Once you program your mind correctly, the right actions will follow. I’ll show you how.

Awaken Your ‘Elite Self’

You can achieve more by doing less with the right approach. In the process, you’ll find that your relationships are improved, along with your wellbeing.

Having the right belief system in place is the only way that can happen.

My simple, yet effective, process will point you towards the future you have always wanted.

The Elite Self Method

1. The Capability Key - Fear & Doubt No Longer Hold You Back From Achievement

If you have ever felt like you are not enough, I’ll work with you to shift your beliefs so that you show up with confidence every time, ready to capture the moment.

2. Your Compass Within - A Clear Direction & Roadmap To Your Biggest Goals

Setting clear direction in your life and in your business will dictate where you go. This is a very small but powerful belief shift.

3. Active Achiever - Taking Ownership So That Success Comes Easily

Your life is a function of the actions that you take rather than what you’ve been given. I’ll help you discover how you can take a more proactive approach with the right mindset to achieve your goals quickly.

4. Opportunity Magnet - Good Things Land In Your Lap With Very Little Effort

You may believe that you’ve got to hustle and grind for every opportunity that comes your way, but it doesn’t have to be so difficult. Ideas and opportunities can flow to you with very little effort if you have the right belief system in place. I’ll show you how.

Now that you have discovered more about how I work, let’s explore how we can best work together.

I’ll be there as your guide to finally put in place the changes needed to capture the reality you want.

We’ll sort through your mental blocks and get you moving confidently in the right direction.

Step by step we’ll establish the belief systems you need to succeed in life, business and all your relationships. For you, that may be finding ways to earn more while working less...achieving greater balance...building out your “dream team”...or scaling your business to 7 figures or beyond.

You have the power to dictate where you go and I’ll show you how.

[Individual offer graphics side by side]
[Testimonials]

Individual Offer Pages (create separate pages for each offer)

Your Elite Awakening
6 month 1:1 Coaching

You & Me on a 6 month journey filled with major accomplishments, support, encouragement, and possibilities you never thought were available to you.

We’ll bring out your ‘Elite Self’ so that you and your business can thrive in every moment. And you can finally enjoy a life with true balance and joy.

The Awakening Questionnaire + 2 Half Day VIP days
(one at the start + one at the 3 month mark) to get a holistic view of where you are in your mindset and business.

Together we’ll set a clear direction and intention for where you are going along with establishing a step by step process of action steps to get you there.

(12) 1 hour 1-on-1 Elite Acceleration Sessions
We’ll work on the actions being taken, clear the mental barriers and maintain focus and concentration on your big goals throughout our time together. This is where consistent progress is going to happen as we rebuild your mindset + clear away obstacles step by step together.

You’ll have me in your corner
In between our sessions, I’ll always be available for quick check ins to support you in whatever you need. I’ll also be available for email or message whenever you need it. You can always expect a response from me within 24 hours.

[Click here for a no-obligation discovery call]

Elite Expansion
6 week 1:1 Intensive

For those that want some quick wins fast.

3 x 90 min sessions + 1 x 45 min follow up call to be used within 90 days

In between calls, you will get time to work on what we covered along with daily email access to me for anything that you need in keeping your momentum going.

[Click Here to Apply]

Corporate Site


It’s time to bring your team & business to an elite level

Hi, I’m Andrea, a corporate culture whisperer who will remove the obstacles that are holding back your business from success.

One of the biggest things that all companies struggle with is maintaining and evolving their culture as growth accelerates.

The most elite companies in the world have one thing in common: a thriving culture.

Having a poor culture is a recipe for declining productivity, growth and market share.

It may not happen immediately, but think of it like a disease that slowly eats away at your company’s future prospects.

The culture becomes one of mistrust and betrayal. Management doesn’t know what to do, and the people being managed even less so.

Culture is all about creating an environment for your employees to succeed. Because if your employees are performing at the top of their ability and working well together, it will translate to your bottom line.

If you look closely at the fastest growing companies, they each have a highly productive and engaged workforce. Strong cultures make teams work better and produce higher profits.

In many successful organizations, great leaders create environments in which people naturally work together to do remarkable things.

An Elite Culture is also the gift that keeps on giving because it will attract the top talent. People want to work in an environment where they are inspired and set up for success.

The right culture will attract people that are ready to make a serious commitment. People want to work for a company where they can achieve something greater than themselves. Where they can do things that give meaning, purpose and direction to their life.

I can help you create an environment where your company continues to grow and thrive. Your employees are fully invested and all in on the company’s vision, values and mission statement.

Here are just some of the reasons that my clients have sought out my assistance:
- They want an Elite team that is on the leading edge of innovation and ideas in their field and a shining example for their clients.
- They want to develop the next class of Elite leaders in their organization.
- They want to grow without losing the essence of what got them there in the first place
- They want to invest in their employees so they can become the best version of themselves
- They know their team can work better together and more cohesively.
- They want to cultivate highly-satisfied employees and keep it that way.

You should know that culture alone will not lead your company to elite status. That’s why I don’t work on these things in isolation. The top down culture is as important as the bottom up mindset of your employees.

elite
noun [ C ]
those people or organizations that are considered the best or most powerful compared to others of a similar type

What I have found is that among the leading corporates in every industry, they have a set of core components that drive their success which I call:

The Code of the Elite
1. A clearly defined mission - this is the guiding force behind every major decision that your company makes. It defines what your company does, but also it defines what your company does not do. If your mission is clear, company morale will be high. A team working together towards a common purpose doesn’t have time for disputes or complaining.
2. A process to fulfill the mission - it needs to be specific and measurable.
3. The company’s efforts are concentrated - don’t let the energy of the company wane because you are focused on too many things. The more focused your company is the greater impact it will have.
4. Sustained investment in their employees
5. A flat structure - communication and collaboration is encouraged and fostered everyday so that every employee is engaged and has a voice.

By adopting this Code your company will be healthier, stronger and more effective long term.

[Find out more]

Work with Me Tab

Your Thriving Company is Right Around the Corner

I’ll get you on the path to a flourishing culture that can stand the test of time regardless of how many people you hire or how much growth you have.

I’ll help you establish foundational principles that will become the standards for your business going forward.

My Thrive Method is designed to set your company up for its next stage of growth.

It consists of two different components:
1. Create the right environment where every employee is invested and motivated with ‘The All In Method’
2. Ensure that your employee’s best self is showing up everyday without fail with ‘The Elite Self Method’

Whether you recognize it or not, you may be setting up an environment where your employees can’t thrive regardless of how motivated they are.

Common roadblocks include companies driven by:
1. The Trap of Tradition - the company that gets stuck in habits and rituals that it does not try anything new. Change is seen as a negative and the status quo is considered stability.
2. Competing agendas - multiple driving forces are competing for attention. This results in conflict and leads to the company going in several different directions at the same time.
3. The Dictator Effect - a key leader dictates strategy and direction to the entire company. The agenda is determined more by the background, needs and insecurities of that person rather than the needs of the audience the company is trying to serve.
4. Short-Term Thinking is a Long Term Problem - the near term bottom line is the primary driver of all decisions rather than making investments that will propel long term success.
5. The Ego Effect - all the energy is focused on adding staff, making acquisitions and building a bigger headquarters.
6. Bureaucratic Bottleneck - companies that get too big for their own good have countless committees, approval processes and meeting requirements that slow down execution and new ideas. It also acts as a barrier to employees offering input if the environment is not flexible enough to change.

An Elite Level Culture

I want to put your employees in a position to be great and your company to thrive.

Setting standards is so important so that each employee has absolute clarity on what is expected and how they can contribute.

The All In Method
My simple, yet effective process will ensure that you foster a corporate environment where your employees can succeed and feel invested.

1. Megaphone Method - To Foster Employee Engagement

Employees need to know that they have a voice that is being heard and appreciated. The right culture allows for employees to express their true opinion without fear of repercussion. I’ll show you how you can foster an environment where everyone feels invested in the company’s strategy because their ideas are welcomed. You’ll find among your employees that they can’t “hear” until they’ve first been heard.

2. Freedom to Roam - To Create Self Leadership in Every Employee

Allowing for self leadership and avoiding any micromanaging. This will allow your employees to be leaders and experts within their roles. The workplace should not be something that people dread every day. Employees should look forward to going to their jobs. In fact, they should have a hard time leaving because they enjoy the challenges, their co-workers, and the atmosphere.

3. Mission Critical - To Ensure That Everyone is Working Towards the Same Goals

Establishing values and a mission statement for your company is critical to giving your employees a vision of where you’re headed. If an employee isn’t committed to the mission or doesn’t have a clear sense of what it is, it just becomes another job. And when it’s just another job, it usually means the employee isn’t happy.

The Elite Self Method
Your company’s potential can only be fully realized if everyone involved (leadership and employees) is bringing forth their best self in every moment of every day.

Here are the key principles I will instill in you and your employees to drive success:

1. The Capability Key - Fear & Doubt No Longer Hold You Back From Achievement

If you have ever felt like you are not enough, I’ll work with you to shift your beliefs so that you show up with confidence every time, ready to capture the moment.

2. Your Compass Within - A Clear Direction & Pathway To Your Biggest Goals

Setting clear direction in your life and in your business will dictate where you go. This is a very small but powerful belief shift.

3. Active Achiever - Taking Ownership So That Success Comes Easy

Your life is a function of the actions that you take instead of what you have been given. I’ll help you discover how you can take a more proactive approach with the right mindset to achieve your goals quickly.

4. Opportunity Magnet - Good Things Will Start Landing In Your Lap With Very Little Effort

You may believe that you’ve got to hustle and grind for every opportunity that comes your way, but it doesn’t have to be so difficult. Ideas and opportunities can flow to you with very little effort if you have the right belief system in place. I’ll show you how.

[Work with Me]

Offer Tab

How I Can Help Transform Your Corporate Team and Culture 

Workshops
In half day or full day group workshops I’ll work with you and your employees to instill the right principles for an elite culture. We’ll tackle challenges specific to your business and the work environment you are trying to foster.

Executive Coaching
I’ll guide the senior leaders of your company to show up as their Elite Self more often. We’ll work on effective communication with the underlying team and how to get buy in on the strategies that need to be executed.

The Rising Elite
A program designed for the emerging leaders within your organization. I’ll make sure they are prepared for the leadership responsibilities and challenges to come.

Rising Elite Leadership Development for Women
In a world that’s more than half women, it’s more important than ever to develop and create pathways for women in your organization. 

I’ll work one on one with your emerging female leaders to help you achieve greater diversity and success as a company. 

My tactics include helping women discover the mindset beliefs they need to succeed and how they can stand out even in environments that are male dominated. 

This includes putting in the right practices, behaviors and strategies in place so that your female leaders are prepared to show up as their ‘Elite Self’ in every moment.


About Me Tab

The Chief Transformation Advisor That Elevates Corporate Cultures & Teams To Elite Status

I’m Andrea Laurie

Imagine if your employees woke up everyday inspired to go to work, felt trusted and valued during the day, and then returned home feeling fulfilled. 

What would that do for your profits and growth?

It may sound too good to be true, but it can become your reality with my help.

I’ve been studying Elite teams for a long time and I know what makes them click.

But culture on its own will not lead to the results you’re looking for.

That’s why I work on employee mindset to give them a sense of agency and ownership within their lives and careers.

I give them a voice in the strategy, mission and bigger picture to create buy-in. I help them become Elite performers and bring the best of themselves to the table.

I go in to empower and uplift people. Consider me your Chief Transformation Advisor (CTA). I'll provide a roadmap for an enduring work environment where problems get solved, innovation flourishes and expectations are exceeded.

I’ll share the key principles that will lead to a thriving culture for your company, whether you are a startup or an established, long running business

I’ll ensure your employees are bringing their ‘Elite Self’ to work everyday.

I’ve got degrees in Psychology, Education & Kinesiology (the study of wellness of the mind & body).

I’m an expert in the unconscious mind with a certification in Neuro-linguistic programming (NLP).

I’ve also got a Masters in Counselling Psychology.

Allow me to take your team from a collection of individuals to a high caliber, cohesive unit.

[Book a No-Obligation Consultation Call Today}
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